Reader, Listen... I'll let you in on a not-so-little secret š¤« ā I love Love LOVE playing with tech tools. There's something exciting about testing new systems, figuring out how they work, and seeing what they can do for my business. I get asked all the time: "What hosting do you recommend?" "How do you keep your client process so smooth?" "What project management tool should I use?" "Which payment processor is best for small businesses?" The truth is, I've spent YEARS (literally years)...
9 days agoĀ ā¢Ā 2 min read
Hey Reader, Listen... I need to ask you something important today: Does your website actually reflect what you want MORE of in your business? Here's the thing about websites - they're not just digital business cards. They're powerful attraction tools that can either bring you exactly what you want... or leave you wondering why you're not getting the clients and opportunities you're dreaming about. Quick version if you're short on time: Whatever you want more of in your business needs to be...
16 days agoĀ ā¢Ā 2 min read
Heeey Reader! Listen... I know you've put a lot of work into your website. You picked the perfect theme, found beautiful images, and made sure everything looks just right. But here's the thing about websites - looking pretty isn't enough if the WORDS on your site aren't doing their job. I'm not gonna lie... most small business websites are failing at the ONE thing they need to do: convert visitors into clients (service based businesses), donors (non-profits), or subscribers (bloggers). Let me...
23 days agoĀ ā¢Ā 2 min read
Hey Hey Reader, Last week, we talked about getting people onto your email list. But hereās the thingā¦ what happens next is where the real magic happens. Iāll tell you what - Iāve seen many work hard to build their email list, only to let it go cold because theyāre not sure what to send. Sound familiar? Hereās the quick version of what we're talking about today if youāre short on time: Many make the mistake of only emailing when theyāre selling something Your subscribers want value, not just...
about 1 month agoĀ ā¢Ā 3 min read
Hey Reader! This week for Tips Tuesday, I want to talk about building your email list. As a nonprofit, blogger, or business owner, your email list is essential and not optional. And today we are getting into why. Shall we??? Let's do this! Listenā¦ social media platforms are great, but have you noticed how they keep changing the rules on us? And that's without even getting into the time suck that it ends up being a lot of times. One algorithm update, and suddenly, your posts are reaching way...
about 1 month agoĀ ā¢Ā 3 min read
Your Simple Framework for Blog Posts That Bring in Business š Hey Reader, I'm back with that blogging framework I promised you last week. And listen... we're keeping this simple because I know you've got a business to run! You might have thought I forgot about my promise from last week... NOPE! I did not. So much is happening in the studio (I'll share at the end - so keep reading), and I wanted to check and double check to make sure I covered everything before I hit send. So here goes: Here's...
about 1 month agoĀ ā¢Ā 2 min read
Hey Hey Reader šš½ I'm not gonna lie - website privacy isn't the most exciting topic, but in 2025, it's more critical than ever, especially if you're running ads or taking payments on your site. The Quick Version: Privacy laws are getting stricter (looking at you, California and Virginia) Those basic cookie consent popups? They're not enough anymore - you need actual preference controls Running ads or taking payments? You're at even higher risk Using Termly can save you from a $2,500+ fine per...
about 1 month agoĀ ā¢Ā 1 min read
Hey Reader, Listenā¦ I know you read that subject line and might be thinking... āAnother thing to add to my never-ending business to-do list?ā But hereās why Iām bringing this up today ā Iāve seen too many small businesses missing out on a game-changing opportunity because they think blogging is just extra work. Let me tell you whatās actually happening hereā¦ Think of your website like a house. Right now, without a blog, it might be a beautiful home with all the right features. But without...
about 2 months agoĀ ā¢Ā 1 min read
Itās Tuesday! And by now, you already know, I have a tip for youā¦ Hey Reader, Today, we're zooming out to look at the big pictureāliterally. Letās talk about properly sizing images for your WordPress website. It might seem like a small detail, but getting it right can have a huge impact on your siteās performance and user experience. Why Image Size Matters Uploading images that are too large can slow down your website, frustrating visitors and potentially hurting your SEO. It can also impact...
about 2 months agoĀ ā¢Ā 1 min read